12. com. In our case, we settled on a keyword with 9,900 searches each month as per the Keyword Planner (1k–10k. Users can perform keyword research, topic research, backlink analysis, rank tracking, and run SEO audit reports. The tool comes with a built-in search engine that pulls results directly from Google (or Bing, if that’s your choice). The sources of unlinked mentions depend on the tool you use. One is by finding unlinked mentions or places online where your brand has been mentioned, but a link hasn’t been added. Integrated Working Between SEO and PPC. openrestyIn this example, my James Clear note is connected to the following notes: Atomic Habits; MOC – Habits; Bookworm 63; These three notes are also listed in the Linked Mentions section, but below that is a section called Unlinked Mentions that shows every other place in my Obsidian library where James clear is mentioned. Backlinks are still a key ranking factor in 2021, yet link building and digital PR also remains one of the trickiest areas of the SEO mix when it comes to helping your website to rank effectively. See which tools are worth it in 2023. Step 1: Checking for Unlinked Mentions. Broken link buildingKnow the significance of linkless mentions in SEO for improved search rankingsNamely, Moz’s Domain Authority (and Page Authority),. Fresh Web Explorer– is a tool by Moz analytics which allows. Tip: To find an editor conduct a site: search using the. The unlinked mentions often connect a note within one topic with a supporting note in another topic. Keep an eye on how your mentions and their Reach grow and how the overall sentiment of the buzz. An example of a company brand: 2. Its been a while since Notion unveiled the backlinking feature. Get Backlinks From Unlinked Brand Mentions; 16. 2. Some familiar websites or some relevant niche-oriented sites mention you for using your data such as trends, statistics, etc. These unlinked brand mentions represent an opportunity to secure additional backlinks. In fact, Moz estimates that off-site SEO-related factors likely carry more than 50% of the ranking factor weight. The free version provides limited data, but is still very handy if you. The trick is to keep an eye on these by setting up an unlinked mention alert. Moz did it for you. If you’re looking for the perfect alternative for Moz, it has to be SEMrush. In the template (using templater) it looks like: - dropped yesterday: `=[[{{yesterday}}]]. If there is an unlinked mention, we. Don’t go after an unlinked mention of your brand if the content does link to you in another place on the page. Link Building. In other words, Digital PR is a service that prioritizes external backlinks, brand mentions, and brand awareness online. . As with the backlinks panel, there should be an option to click on the unlinked mention in order to open the corresponding page. Finally, connect with. Transform unlinked brand mentions. In the SEO space, these are simply referred to as “unlinked brand mentions. In fact, they're the same thing as link in my setup. Manual link building also requires research, as analytics. These can easily be discovered in three ways: Using a software platform like Moz or Ahrefs that detects unlinked mentions. Traditional PR prioritizes brand mentions in print magazines, radio interviews, and TV appearances. Step #2: Understand What You Want To Link To And Why. Real-Time Unlinked Mentions. Setting up Google Alerts for your brand name, and manually checking for links. As with the backlinks panel, there should be an option to click on the unlinked mention in order to open the corresponding page. This is not an edge case. SEMrush can be used to find mentions of your site. For example: product mention monitoring. Meaning that if you are on the page “Hammerspoon”, and in another note you type the word “Hammerspoon” but don’t make it a link, it will show up in Unlinked Mentions. Find unlinked brand mentions. Checking for unlinked mentions is as easy as a Google search. Turning unlinked brand mentions into links (also known as link reclamation) is one of the highest-converting link opportunities out there. Unlinked Mentions May Associate Data or Authority With A Website Google may connect data about entities (concepts like a business, a person, a work of art, etc) without the presence of HTML links, like the way it does with local business citations or with which data refers to a brand, a movie, a notable person, etc. Unlinked mentions are arguably some of the lowest-hanging fruit when it comes to link building. Agency Analytics is a powerful SEO reporting tool used by teams in marketing agencies to analyze and. First, identify a popular topic, research the best content available, and then create a more comprehensive, up-to-date version. Unlinked mentions are when people mention your brand or business without linking to you, which does happen sometimes. Kaila Strong wrote an excellent guide over on Moz that goes into more detail about how you can find unlinked brand mentions. This is probably partially driven off anchor text, but that’s by no means the whole story: I also heard directly from a Googler that because Google knows entities, they can and will associate your. Whatever the reason, an unlinked mention is a backlink opportunity just waiting for you to pick up on it. What was once only necessary for ecommerce sites is now becoming more of a necessity for all sites. In our case, we settled on a keyword with 9,900 searches each month as per the Keyword Planner (1k–10k range. You can find opportunities to claim links for your content (like ebooks and infographics) similarly to how you find unlinked mentions and links to reclaim for your brand. One way to build backlinks is to guest blog on other websites. Other common techniques to diversify your backlink profile include guest posts, sharing infographics, creating round-up posts, engaging on social media and forums, converting possible unlinked mentions into backlinks and using services such as Help a Reporter Out (HARO). Type “ [ [“. Paid plans start at $49/month, billed annually. com] for years. #1. A backlink study conducted by Moz discovered that 99. Moz is also effective for tracking keyword ranking from over 200 countries to monitor your competitor’s SEO tactics and search traffic. You simply need to set up an alert for your business name and you’ll receive a. 301 Moved Permanently. I still get a lot. Step 1: Research Use a tool to scan the web for unlinked mentions of your brand. That’s because building quality and relevant backlinks takes time, an excellent nose for a story, perseverance and can be resource intensive. Powered by FreshScape, you can use Fresh Web Explorer queries to find mentions of a brand or site without links. For example, moz. Often, all it takes to secure these links is some research (usually with a tool like Moz’s Fresh Web Explorer, Mention or BuzzSumo’s new unlinked mention feature) and persuasive outreach. Why count an. csv file, and make sure that you export highlighted domains only. Moz Pro Your all-in-one suite of SEO essentials. In return, you usually get to include a link back to your own website. Victoria is the capital city of the Canadian province of British Columbia, on the southern tip of Vancouver Island off Canada's Pacific coast. Beginner's Guide to SEO. This free tool allows you to find link reclamation and unlinked mention opportunities with ease, on both Google organic search and Google News. Unlinked mentions are missed opportunities to earn valuable backlinks. No one likes to lose things. Namun dalam penerapannya, ada perbedaan. How to do it. Lots of people use domain authority to check a website’s quality, but remember that DA is a measurement from Moz, not a ranking factor identified by Google. Enter the vault you want. It is strongly suggested that you learn to use advanced operators for this approach and others. We see this with Moz branding “10X content” and other similar examples. Log into your Ahrefs account and go to ‘Content Explorer. Then, when you hover over the Unlinked Mention, you will see a little “Link” button appear. It does show up as an “Unlinked mention” in the “vulnerability folder” – where you can see that there are already double-brackets around the title of the “Normative concerns…” page. Nobody want to add links in an URL. BuzzSumo is another helpful. Off-page SEO includes activities done off of a website in an effort to increase the site’s search engine rankings. 2. We should be. " Backlinks are important to people moving around the internet and to Search Engine Optimization (SEO). Find unlinked mentions of your brand online; Reach out and ask them to link to you; They’re low-hanging fruit in link building because you’re already halfway there. Using advanced search operators to find. One of his gems is this free Unlinked Mentions Finder. Not all unlinked mentions are good opportunities . While these unlinked brand name mentions will still help your SEO, you can try to increase their value further by turning them into links. Once your business (or yourself) start being noticed, you’ll often find people including mentions to your business without links. They're also useful if you make a major change to a note (like if your understanding of a topic changed) and want to correct any previous mentions of it. Final Thoughts. The link prospecting tool enables you to discover unlinked mentions quickly and effortlessly. SEMrush beats out Moz in terms of social media analysis. However, they get 10-15 unlinked me. Spyfu, AWR Cloud, and DeepCrawl are also worth checking out. Moz Links API Power your SEO with our index of over 44 trillion links. They're also useful if you make a major change to a note (like if your understanding of a topic changed) and want to correct any previous mentions of it. Not every unlinked brand mention is worthwhile chasing or is going to be useful for your brand however. MozMozMozHowever, you can also do manual research to monitor changes in review ratings, unlinked brand mentions, or social media engagement on trending posts to add to your reports. To effectively track unlinked mentions, you’ll need either a brand. - Biến những đề cập unlinked thành backlink. Unlinked mentions are used when, for example, you create a new note and now want to find any place you previously mentioned that idea, so you can go link it to the new note. Linkody. It has a high chance of success because whoever mentioned you is already familiar with your brand and is more likely to give you a link. Use tools such as Ahrefs or Moz, and identify potential targets for your own link building efforts. The Unlinked Mentions tool in Open Site Explorer works like Talkwalker and Google Alerts but seems to be updated more regularly. 3. Access to metrics from top tools like Moz, Alexa, and Majestic. Mentions show you pages that contain the searched keyword and gives you a snapshot of the Page Title and URL. But at Hunter, we found that loads of sites (more than 18,000, according to Ahrefs) had mentioned us in their blog posts without adding a backlink. If your website is relatively young, you may be able to find these mentions quickly by Googling your brand, finding. This shows you which sites link to a domain or URL. This helps you discover unlinked mentions that can be turned into valuable backlinks. Thus, analyzing your competitors’ homepage links will tell you where they’re getting mentioned. cday <= date(2022-07-24) LIMIT 100 SORT file. Which one is your favourite? Cheers. com to find unlinked mentions. It can also personalize your outreach. Unlinked mentions. Linkody is a dedicated backlinks monitoring tool with all the features you need to track campaigns. If you haven’t checked out Fresh Web Explorer, you really should. . Use a tool like Ahrefs or Moz Open Site Explorer to analyze the backlinks pointing to that content. Unlinked mentions are when another website mentions your brand in a blog or article but doesn’t link to your site. Unlinked mentions are references to your brand or blog on other sites that don't include links. 12. Here’s one I found for Ahrefs: Unlinked mention for Ahrefs. Set Up Alerts for Future Mentions. Step #4: Prospect Leads For Link Building. Unlinked Mentions vs Link Reclamation. Moz will send out emails based on your established campaigns. Regaining lost backlinks isn’t the only link building strategy with assured results. You need to review these sites for quality; otherwise, you might end up with a Google Penguin penalty. com, you’d search for this: In this case, the search finds over 59 million results:. If you are serious about your blog or business then you need to invest in powerful SEO tools to automate tasks that normally take hours to complete. Cara Mengecek Unlinked Brand Mention. Listed in the index are the names of the following Black people: Emery Barnes, John Braithwaite, Rosemary Brown, John Sullivan Deas, Joe Fortes and Arthur Sullivan. Unlinked mentions are online mentions of your brand that are… unlinked. Hi Moz community, Seems like Bing already confirmed that they are using link-less mentions for the ranking graph and some SEO experts believe if Google also employing the same in their Algo. Prioritize mentions from high-authority or credible websites. Page Not Found. Not all mentions will be a great link-building opportunity. But everything else, like company blogs, is fair game with the right approach. Let's say that somewhere in a note this text occurredWe have a large client that we've just taken on board for organic search marketing. Export to a . I'm using the unlinked mentions tool and as far as I can see the mentions are from my own site! I've attached a screen grab. But you can also find unlinked mentions of branded products, services, and slogans, such as: iPad; iPhone; Apple Watch; HomePod; iCloud; Apple Music;. Once you create such projects, the tool will gather web mentions that include them. Backlinks are also called “links”, or "inbound links", or "incoming links. Choose which languages and regions to look for mentions in. These are websites that can potentially impact the DA of your website. For example, if people are discussing your product in a forum, join the conversation, answer some questions, and include a link. You may have links and good quality ones, but Moz may not have. Track your unlinked mentions and reach out to other brands to ask for backlinks; If you have a strong local presence, look to get citations from local resources and business listings;. These parameters tell you how effective your SEO strategies are. I had one instance where I did something similar, but because it was on a very large scale (after importing several thousand notes from Evernote), I resorted to a find/replace tool on the raw files in the relevant folders - i. Unlinked mention strategy works because: The source already trusts your resources. You’ll be presented. Although Google may give value to a mention even if it is unlinked, links provide a greater amount of search engine optimization (SEO) value. You can even find unlinked mentions and get site contact information of your competitors' websites. By tracking these types of occurrences and using outreach tactics, you can reach out to the author and ask them to include a. By notifying you whenever a site mentions your brand or competitors, it helps you turn brand mentions into quality backlinks. In the SEO space, these are simply referred to as “unlinked brand mentions. Explore all the free SEO tools Moz has to offer. Sometimes other websites mention your business without linking to your website or content. Moz: Social Media Analysis. Click on any of the unlinked mentions. If you decide to link this mention, a link with display text set to the alias will be created for you. 3. Find unlinked mentions of your product or service; Identify Misspelled brand variations and unlinked mentions; Monitor competitor brand names, products, or services;. However Obsidian keeps telling me that 2022-07-17 is an unlinked mention Similar to this within my dataview that shows stuff I have done this week Table FROM -"70 journal" WHERE file. Ahrefs, Moz, etc. However, certain types of content work better as linkable assets than others. Link Building Strategies to Avoid You can also use Link Tracking Lists to help track progress for link opportunities you’ve identified through unlinked mentions of your brand or your competitors. Find Unlinked Mentions. Create a free account. It’s not uncommon for sites to mention another site without linking to them. As an SEO, you need to make sure that you understand the new demands on your product in the given market, and ensure any on-site changes are SEO-friendly. For a brand term like "Cheese Media" I would definitely start with the space since nobody really searches for something like that and you'd easily get that "brand". 2. Open the “outgoing links” panel for any page that has outgoing unlinked mentions. Tools like Google Alerts can help you monitor any brand mention or relevant keywords. One of his gems is this free Unlinked Mentions Finder. One of the key reasons why the DA of websites reduces is due to the increase in the number of spammy domains. Like this: This strategy works great because, with a gentle nudge, most site owners are happy to turn your unlinked mention into a link. Showing unlinked mention in URLS should not be shown. They may not offer as many benefits as dofollow links, but they certainly count. Compare SEO Products See which Moz SEO solution best meets your business needs. Helping you build a larger audience for your website content. Filter by time to find recent opportunities, and the determine which is worth pursuing using the integrated Domain Authority and Page Authority metrics! A collaboration between Sean Malseed and BuiltVisible A professional SEO service can help you create an effective link-building strategy to ensure your website is visible and gets the most out of organic search. It was created by Moz as an indicator of success for your domain. Additionally, set up Google Alerts or the link analysis tools to get notified whenever a site mentions keywords or phrases your brand targets. Should they wish to know more about your business, they will. Connect with the mention's author. #29. SimpleReach allows you to promote your content on Forbes, TIME, The New York Times, MSNBC, The Huffington Post, PBS, and more. D. Ahrefs provides a number of tools and resources for digital marketing. Steps to reproduce. e. To find unlinked brand mentions: Create a Google Alert for your brand nameYou can use tools like Moz’s Fresh Web Explorer to type in your brand and find any unlinked mentions across the web. If you were Moz’s competitor, you might want to go ahead and challenge their #1 ranking for the keyword “algorithm update google”. Using the backlinks and unlinked mentions sections you can aggregate content related to a particular thought by simply mentioning referencing the thought in any other note. Say you lost your wallet, your toy truck, that evil girl in the playground who stole your best friend… Each of these lost things brought some form of value to your life, and now they are gone. Step 2. Search engines can indeed recognise brand mentions without the need for links and treat them as strong signals of authority – perhaps even on par with linked. Step #3: Choose A Link Building Strategy. This requires that idea files be properly named. Identify the specific brand keywords to track -unlinked mentions of the word brand name, slogans, product names, executives, etc. Securing links from unlinked brand mentions (UBMs) has been an evergreen technique for link building. Sifting through all of those results is for suckers, though. This is mainly because the tool is from Google itself, and many SEOs believe its data is the most accurate. Step #1: Create A Site That’s Worth Linking To. SimpleReach allows you to promote your content on Forbes, TIME, The New York Times, MSNBC, The Huffington Post, PBS, and more. If your website has been around for a while, there’s a good chance people already talk about your brand. Let’s take a look at an example of how this process may work. Do a couple of queries in Google search, for example: travel “write for us”, and then use MOZ bar chrome extension to see the domain authority of each website. It makes sense that purchasing habits have, too. Moz: Social Media Analysis. Claiming unlinked mentions is the process of generating new links from mentions of your brand that do not currently link back to your website. Moz helpfully provided an explanation of the concept a little while ago: “It means that once a connection is made by someone typing in a brand name or other search query and clicking on a site. Fill out the rest of the fields and click the “Add” button to finish. This is because people tend to link to home pages when making a general mention of a brand, rather than something more specific. 2. I am the John Doherty in Google because of this: Rand is an entity: Moz is an entity, and Google knows to associate “SEOmoz” with “Moz”. You can also set up a notification email. 2. You can click on any point on the graph to see the positive or negative mentions from any day. The goal is to reach out to the website owner or author and request that they add a link to your site, turning the unlinked mention into a. Use it when sending your message, and even mention your name and position for added credibility. 2. Moz – Yes, a 75% discount. A survey conducted by Search Engine People shows that only 3 in 10 marketers are making attempts to reclaim unlinked brand mentions on other sites. There has been some evidence for a while now that unlinked brand mentions themselves can hold some SEO value. It does show up as an “Unlinked mention” in the “vulnerability folder” – where you can see that there are already double-brackets around the title of the “Normative concerns…” page. After much deliberation, Moz has arrived at the difficult decision to shift away from brand & keyword mentions monitoring as a standalone tool in Fresh Web Explorer. Finding unlinked mentions of your company that include your name without a backlink. Claim Unlinked Brand Mentions. Backlinks, and/or Show Unlinked Mentions in the context menu. Turning brand mentions into links also gives you the opportunity to. Don’t forget about low hanging fruit as you work to build up your backlinks. Buzzstream – Comprehensive management of the outreach activities. Hi Mozzers, Just a quickie, with the unlinked mentions being retired, I was wondering if Moz have any plans to bring this feature back through the new link explorer? Many thanks!Hi Moz community, Seems like Bing already confirmed that they are using link-less mentions for the ranking graph and some SEO experts believe if Google also employing. Check the page’s canonicalization. Bill Slawski, ace SEO vampire hunter has been battling this beast [seobythesea. List of domains referring to LinkDoctor’s website using Ahrefs Site Checker. com with any questions. 4. Unlinked Mentions Finder: Our own Sean Malseed has created RankTank. To do this, you can use. To quickly find unlinked mentions, you can use a tool like Prowly’s News Alerts. Significant keyword volume. The Types of (Unlinked) Brand Mentions You Should Pursue. As the name suggests, an unlinked mention occurs when somebody mentions your website/business, but does not link back to you for some reason. Below is an example of an email template I use to help acquire links through unlinked brand mentions. Shouldn't show up in the graph though. Using prospecting tools: Find bulk mentions using Moz Fresh Web or Ahrefs Context Explorer then upload the site. A brand mention comes in many forms, including: Adding your company website to a directory or resource list. Strategi Link Building SEO “Link Reclamation” Vs Unlinked Mention Dan Broken Link? Strategi link reclamation sebenarnya memiliki bentuk penerapan yang hampir sama dengan unlinked mention dan Broken Link. Moz Link Explorer; Moz Pro’s flagship feature, Link Explorer, is another. SEMrush Vs. In fact, the 7 strategies I’m going to share with you have helped my site rack up 452k total backlinks: Let’s get right into the techniques. - **Unlinked mentions** are backlinks to any unlinked occurrence of the name of the active note. One of the key reasons why the DA of websites reduces is due to the increase in the number of spammy domains. How to find “unlinked mentions” opportunities. 6. Product Brand On the other hand, Moz is effective for tracking keywords ranking from over 200 countries to discover your top competitors and easily overtake your competitors via SEO. According to Moz, their DA metrics are updated in real-time as those links are recognized and analyzed. Link building checklists: Work through your unlinked mentions, contacting authors and journalists to offer something of value (ie a story, unique statistic, chart etc) in return for a do-follow link. There are a few different types of mentions that can lead to relevant links. If you can contact the. There has been some evidence for a while now that unlinked brand mentions themselves can hold. Ahrefs will alert you any time your business or products are mentioned in posts. Compare SEO Products Google Alerts – Helpful for finding unlinked brand mentions; Pitchbox – Suitable for large-scale outreach teams;. You just need to identify all of those unlinked mentions and then send an outreach email asking for a link. Unlinked Mentions. Google considers unlinked brand mentions as “implied” links. The graph always shows the. Optimize for Google Discover; 17. Find Link Building Opportunities. It provides the following options: - **Collapse results** toggles. It’s more a matter of preference than anything. Additionally, Ahrefs’ Content Explorer can be used to find unlinked mentions and Prowly News Alerts can also be utilized for searching images. Ambitious goal to triple in size to ~100,000 hectares this summer. , a link having a resource in the group as its target. Google Alerts is also one of the best tools for finding unlinked brand mentions. Broken links are previously existing links or. This section is. Ask your customers to mention your brand on their website or blog, and then kindly ask them to insert a backlink on your brand name. Moz Link Explorer is a freemium tool that you can use in a limited capacity without having to pay. To create an effective link-building strategy, you need to spend a lot of time and persistence. “BrandName”. Ubersuggest is a free, easy-to-use SEO toolset with access to over 6 billion keywords and 1 billion pieces of content. Some people claim that journalists shouldn’t link to brands mentioned in news stories, so don’t expect to make a lot of headway if that’s the type of content creator you’re negotiating with. So the next step is to set up projects that will track your keywords. Setting up an alert for your brand. Unlinked brand mentions occur when a website mentions you in a piece of content, but without linking back to you, in what could’ve been a perfectly good backlink! What you can do is use the right tools, like Google Alerts, to monitor your brand mentions and identify which ones are unlinked. Step 3: Crafting a good pitch to boost your outreach efforts. Using Moz’s Fresh Web Explorer tool, I was able to build a custom search operator to find unlinked mentions of my brand. The idea here is simple. 8/5 Pricing: Agency Analytics offers a free 14-day trial. Now, by “brand mentions”, we mean all those instances in which the name of your website or company has been featured on third-party posts. We can do the same too. By using tools like Google Alerts or Mention, you can monitor online mentions of your brand and reach out to the website owners to. Unlinked mentions. Unlinked mentions are references to your brand or blog on other sites that don't include links. Then, contact the author of the content to request a link. Seiring dengan semakin berkembangnya dunia SEO, saat ini pengecekan terhadap unlinked brand citation ini bukanlah hal yang sulit untuk dilakukan. Ahrefs Content Explorer is a particularly useful tool for uncovering unlinked brand mentions. Q6. That’s bad. To find unlinked brand mentions, use a search tool like MOZ. Critical Mention or BuzzSumo can help you find unlinked mentions, providing opportunities. My personal favorite is SEMrush. Claiming Unlinked Mentions vs. How to Look for Unlinked Brand Mentions Using Ahrefs’s Content Explorer. Step #3: Choose A Link Building Strategy. The brand name in the post does not link to your site. Link reclamation is not the same as claiming unlinked mentions. However, I’ll say it again – we prefer to use Ahref’s domain rating (DR) metric because from previous experience, it has. cday >= date(2022-07-18) WHERE file. Unlinked mentions are also sometimes easier to turn into links than to reclaim lost ones. 值得一提的是 unlinked mentions 功能，當你没有主動連結到目前這則筆記時， Obsidian 可以替你找到其他筆記中，有包含當前筆記標題的內容，你就可以. BuzzStream - A resource for best practices in link building and website promotion. That’s good. First, you need to ensure that people are actually mentioning your brand or a product you sell. To make your searches work, you must discover other terms that will appear on the page where an unlinked. What an “unlinked mention” looks like. But not all of those mentions are linked to your site. Paying attention to the discussions of your customers and prospects can. IN THIS ARTICLE What Is An Unlinked Brand Mention? Why Is Unlinked Brand Mention Hurting Your SEO? What Are The Types Of Unlinked Brand Mentions?. MOZ’s Fresh Web Explorer:. Unlinked mentions cannot be reclaimed because they were never yours to begin with. Export to a . Link reclamation and unlinked mentions are both exceptional SEO link building services that facilitate the acquisition of high quality backlinks. Defining an ‘unlinked brand mention’ Just like it says on the tin, an ‘unlinked brand mention’ is SEO speak for a simple mention of your company name, normally on a web page or article, that is unaccompanied by a backlink. #1. For all other types of businesses, there is a 20% discount on the annual subscription. For example, think of all the tech articles that. When trying to find unlinked mentions, you can look for mentions of your brand, your products, or even your company’s founder, CEO, or. This is a great way to build exposure for your website and improve your search. This encourages you to reveal heaps of value link building sources so you can expand your traffic to your blog or site. Strategies like guest posting, unlinked brand mentions, image link building, product samples, and even blogger roundups can yield many links for these brands. csv file, and make sure that you export highlighted domains only. Edit: One solution seems to be to open the vault in VSCode or Atom, and do a search and replace on the whole vault. This free tool allows you to find link reclamation and unlinked mention opportunities with ease, on both Google organic search and Google News. The Unlinked Mentions tool in Open Site Explorer works like Talkwalker and Google Alerts but seems to be updated more regularly. Using a backlink service like Buzzsumo, Buzzstream, or Moz is another option to discover unlinked mentions. Often, all it takes to secure these links is some research (usually with a tool like Moz’s Fresh Web Explorer, Mention or BuzzSumo’s new unlinked mention feature) and persuasive outreach. Moz is an SEO software that allows you to unlock all kinds of keyword metrics, on-page recommendations, link building opportunities, crawl errors, online mentions of your brand, and many more. You create an account, connect your brand, and you can start looking for brand mentions. Note: If you subscribe to Moz Pro, Raven Tools, or any other SEO software, you may already have a tool at your disposal . Unlinked Mentions.